1. Have A Recognizable Profile Photo

You can use your business logo as profile picture of your Fanpage.

2. Complete Details About Your Brand

Provide comprehensive details of your business on your Facebook Fanpage, such as contact information, business hours, business location, type of services. You are doing favor for people who want to reach you.

3. Always Reply To Message & Comment

Always reply to message and comment on your Fanpage, even the negative one. Your potential client will judge you by reading comments and reviews about you.

4. Utilize Your Cover Photo

Take advantage of the big space on the top of your Fanpage to shout out the most important info you want to tell your fans. Such as your incredible products or coming soon promotion. The cover photo is the first thing come into view when people land on your Fanpage.

5. Content For Your Target Audience

Bake your content just for your targeted audience (A.K.A. potential clients).

6. Add New Post Frequently

Schedule your updates and have your fans following. You can study the Insight of your Fanpage and plan the most suitable time to publish your posts. Actively publish new post will increase your exposure.

7. Organize Contest

Occasionally organize contest on your Facebook Fanpage. Get your fans excited with your brand!

The post Do It Right With Your Facebook Fanpage appeared first on Passion In Design.

Personal Timelines on Facebook is for personal stuff, like posts and photos about you, your families, your friends etc. While Facebook Pages is specially tailored for business, organization or brands. Facebook Pages comes with whole bunch of marketing tools which are not in your Personal Timelines.

Here are why you should use Facebook Page for your brands instead of your Personal Timeline.

1. Unlimited fans count for your Page.

Facebook limit your Personal Timeline to have at most 5000 friends, while there are no limit of the number of fans your Page can have. Why would you want to limit the number of fans your brand can have, right? Plus, if you are using your Personal Timeline for your brand, your fans need to send you a friend request, and you have to to approve them before they can join your brand. While with Page, all they need to do is just “Like” your Page.

2. Checks-in

If you have a location for your business, a good way for your fans to interact with your brand is by letting them check-in to your place. Number of people check-in to your place will help increasing exposure of your brand and  improving your brand popularity.

3. Facebook Page Insight

Analytics data is important. With Facebook Page Insight you can monitor your page reach, amount of views of your posts. You will need this data to improve your post reach and what kind of post that work best for you.

4. Run Contest

Everybody love contest!

Contest brings excitement. Keep in touch with your fans by hosting contest on your Facebook Page to keep engagement with your audience and some of them will spread the word of your contest and in the way, spreading the words of you business.

5. Advertising

Facebook advertising is very targeted. You get to set the scope of your target audience by their age, location, interests, their relationship status and etc. You can advertise to promote your Facebook Fanpage but not your personal page.

Facebook Page is specially used to connecting people to a topic they care about, like a business, brand, or organization. So make sure you get it right from the beginning.

Need help with your facebook fanpage? We can help, just drop us a message here.

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The post 5 Reasons You Should Stop Using Your Personal Timeline For Your Brand appeared first on Passion In Design.